SEO Tarpon Springs

SEO Goes Natural & Social with High Quality Content

How to Comply with Google Panda & Penguin Updates
Doing effective SEO has evolved into a more “natural” and “social” process. Algorithm updates, particularly Google’s Penguin and Panda, are continuously changing the course of conducting search engine optimization. Penguin targets bad links while Panda goes after poor content. Google, through their algorithm updates, has reiterated that website owners and search engine optimization practitioners must create a better experience […]

By |12:19 am|SEO Tarpon Springs|Comments Off on SEO Goes Natural & Social with High Quality Content

Google Mobile Algorithm Update Starts April 21, 2015

How Will This Affect the Rankings of Your Company’s Website?
Google is making yet another major update to their algorithms come April 21, 2015. This is going to create a major shift in the results that we haven’t seen yet. MANY businesses’ websites will be affected, will yours?
Why The Google Mobile Algorithm Update is Significant
This update, which has been given the name “Mobilegeddon”, focuses on the details that will ultimately affect how well a website ranks in the mobile search results or if it even shows up at all. With more than 55% of all Internet users accessing the web through their smartphone rather than their PC, a business could potentially lose half of their website traffic or more as a result of this change.

Before I get into the details, I want to share with you that in ALL the years of following Google’s algorithm changes, I have never ONCE […]

By |1:52 am|SEO Tarpon Springs|Comments Off on Google Mobile Algorithm Update Starts April 21, 2015

Google Reveals Hummingbird Search Algorithm

What Does it Mean for SEO?
Yesterday was Google’s 15th birthday, which was marked by the introduction of their latest search engine algorithm called “Hummingbird.” The special event was held at the garage where Google was started in 1998.

As a side note, I can remember the day my brother sent me an e-mail telling me about this new search engine called Google. I thought it had a fun, cute sounding name. Earlier this year, Google announced that it generated $50 billion in annual revenue for the year of 2012. That’s a little more than cute.
What’s Up With All These Named Updates?
Google routinely assigns names to major search engine algorithm updates. For example in June of 2010, the Caffeine update involved restructuring of the company’s indexing system which allowed them to deliver faster search results. The Panda update in February of the following year was mainly aimed at reducing the amount of […]

By |12:09 am|SEO Tarpon Springs|Comments Off on Google Reveals Hummingbird Search Algorithm

Top 5 SEO Tips to Increase Your Rankings

You could ask 100 average people to define SEO and you would probably get equally as many different answers. About the only thing they would agree on was that the abbreviation “SEO” stands for search engine optimization, but what does SEO really mean?
What IS SEO?
SEO is a generalized term that represents any techniques, strategies or systems designed to improve the natural/organic search engine rankings for a website. This can be as much of an art as it is a science and it changes on a weekly and sometimes even daily basis.

There are two main components in the SEO world. One factor is the on-page optimization, which refers to what exists on the website itself. The second factor is off-page optimization, which refers to other websites that either mention yours or are linked to yours. Since these are entirely different scenarios, we will only be covering the on-page elements in this […]

By |5:46 pm|SEO Tarpon Springs|Comments Off on Top 5 SEO Tips to Increase Your Rankings