Do you know what people are saying about you and your business online? I mean, do you REALLY know? The answer might surprise you. Many of the businesses I consult with are shocked when I show them some of the less than favorable comments and reviews about their business. They simply had no idea. This is a common situation that stems from the fact that small business owners usually do not have the time, expertise, or desire to research and analyze this type of data. Additionally, they may think they have a very good reputation, and in general that may be true, so they are not looking for bad reviews or comments.
The problem with that mindset is that your receptionist, sales rep, or anyone else in your office might have been having a bad day or a bad week and could have delivered less than a first-class experience to your clients […]